Product Management
Tanggal
23-25 November 2010
Jam Pelaksanaan
08.30 s/d 17.00
Tempat
Haris Hotel Tebet/ Grand Flora Hotel/ Graha Menara Hijau
Kepastian tempat akan kami konfirmasikan melalui undangan training
Pembicara / Fasilitator
Adji Baroto (Konsultan & Pratisi Marketing)
M. Iskandar (Konsultan & Praktisi Marketing)
Harga
Rp. 4.000.000/orang
Seminar Kit, Certificate, Snack, Lunch
Topics :
- Segmentation, Targeting, Differentiation & positioning
- Analytical tools ( BCG, GE-9 cells, product life cycle )
- Sales forcasting
- Marketing Objectives & Core Marketing Strategy
- Marketing mix strategy
- Preparing promotional plan & communication mix
- Develloping effective promotional materials
- Medical Marketing
- Overview of the marketing plan
- Overview on new product launch
Wajib diikuti oleh
* Product Manager
* sales Manager/Marketing Manager