Pemasaran Jasa Asuransi

Pemasaran Jasa Asuransi

Manfaat Training :

• Memahani konsep dan prinsip penjualan jasa asuransi
• Mampu memasarkan jasa asuransi sehingga target perusahaan lebih mudah tercapai

Materi :

1. Marketing and Sales
   • Introduction to Marketing
   • Basic Functions of Marketing
   • Basic Functions of Sales
2. Marketing Mix
   • Product
     • Product Development Processes
     • Market Development Methods
   • Price
     • The relationship between cost, margin and profit
     • Pricing in the Insurance Industry
   • Place or Distribution Channel
     • Agencies
     • Brokers
     • Direct Sales
     • Bank
     • Alternative Distribution Channels
   • Promotion
     • Marketing Communications
     • Advertisement and Promotion
   • Adaptation in Marketing Mix
3. Marketing Strategy
   • Segmentation
   • Targeting
   • Positioning
4. About Client
   • How do customers buy?
   • Lifelong customer experience
   • Focusing to Customers
   • How will the customer be lost?
5. Insurance Sales Process
   • Preparing for SaleSales Process
   • Creating Trust
   • Obtaining information
   • Providing Solution
   • Closing the Sale

Target Peserta:

• Professional Bidang Asuransi atau Para pihak yang berkepentingan terhadap masalah-masalah asuransi

Tanggal Pelaksanaan :
10-11 Mei 2022
14-15 Juni 2022
07-08 Juli 2022
08-09 Agustus 2022
14-15 September 2022
17-18 Oktober 2022
23-24 November 2022
06-07 Desember 2022

Jam Pelaksanaan:
09.00 – 16.00 WIB

Tempat :
Alternatif Hotel: Ibis Group, Oria, Amos Cozy, The Park Lane, Harris Group, hotel lainnya yang akan kami konfirmasi kemudian

Training Online 6 Jam Pelatihan (1 hari)
Rp. 3.500.000/peserta

Training Online 12 Jam Pelatihan (2 hari)
Rp. 5.500.000/peserta

Fee Training Premium Class (Jakarta):
Rp. 5.950.000,-/ orang

Fee Training Paket Ekonomis (Jakarta):
Rp. 4.000.000,-/ orang (Minimum 5 peserta)

Paket Luar Kota Jakarta (Jogja, Bali, Surabaya, Bandung, Dll)
Biaya Investasi Privat/ Orang (1 orang FIX Running)
Rp. 12.000.000

Paket Luar Kota Jakarta (Jogja, Bali, Surabaya, Bandung, Dll)
Kelas Umum/ Orang (FIX Running Min 6 Peserta)
Rp. 8.000.000

Pembicara

• Mardhianto, SE., CIIB., CRGP.
• Russel Effandy, Ir. AAAI-K. IPGD-GI. Dipl.CII.
• Nico Lukum,Dipl.Inc