Strategi Bisnis dan Analisa Keuangan

Strategic business analysis is about understanding of a business’s position and the influence of external factors as well as internal factors on the business. It then requires evaluation of the options for creating shareholder value and analysis of the impact of those options on the business. Good business strategists start with an understanding of the vision and the position of business given this vision, using financial analysis. A good strategist therefore must have a strong foundation in financial analysis.

Objective
The objectives of this seminar are to equip participants with the knowledge required to apply the latest financial analysis and forecasting techniques to business strategy analysis and decision making. Participants will learn to: Identify and evaluate key business and environmental risks Perform advanced company analysis including cashflow and shareholder value analysis Assess business performance through the analysis of financial statements Perform an appraisal of a company’s strategy and develop alternative strategic options.

Metode Pelatihan :
Metode yang digunakan dalam pelatihan ini adalah lektur, workshop, studi kasus dan konsultasi interaktif.

Outline

BUSINESS ANALYSIS AND APPRAISAL OF STRATEGIC DIRECTION
o Back to basics
o Review conventional approaches to analysis
o Examine components involved in comprehensive business evaluation
o Establish the key drivers, both external and internal, which create the business strategy and recognise the effects on cycles for different industries.
ENVIRONMENTAL ANALYSIS
Examine the key risk areas today
o Social
o Political
o Economic
o Technological
o Authority
o Terrorism
o Ecology
o Competitor Analysis
INDUSTRY AUDIT
o Evaluating the key factors, which drive an industry
o Recognising strategic groups
o Adopting the correct strategy given the strategic grouping
o Examine the key success factors for an industry
LIFE CYCLES
o Regeneration
o Linkage with the environment and economic cycles
PORTER’S FIVE FORCES
The importance of using the forces in an analytical environment
o What makes a “good” industry
o What makes a “difficult” industry Industry determinants
o Asset structures
o Margins
o Funding sources
THE CORPORATE-OVERVIEW
o Consider the internal and external pressure on a business
o Recognise the importance of vision and leadership
o Leadership
o The world turned upside down
o Visions and missions
o Styles
INFORMATION NEEDS
o How to get & manage the information you need to make a constructive analysis
o Sources
o SWOT analysis
ANALYSING FINANCIAL STATEMENTS
Profit analysis-the essentials
o Examining the profit & loss account (income statement)
o What is profit?
o Manipulating profit to the detriment of the balance sheet
o Improving the quality of published financial statements
o Analysis of business unit performance
o Asset and financing structures
o Importance of cash and cash flow
o Relationship between profit and cash
o Preparing and using cash flow statement & analysis to identify a company’s position
o Cash generators & cash uses
ANALYSING, INTERPRETING AND EVALUATION COMPANY REPORTS
o The importance of working capital management
o Credit analysis
o Trends in performance indicators
o Predicting risk of default or bankruptcy
FINANCIAL ANALYSIS – A MANAGERIAL PERSPECTIVE OF VALUE BASED MANAGEMENT
o Cost-volume-profit analysis, break-even points, and margins of safety
o Cost determination
o Efficiency
Perspective-Strategic position and action evaluation
o Indicators
o Direction
o Past
o Present
o Future
STRUCTURED RISK ANALYSIS AND FORECASTING FINANCIAL STATEMENTS
Risk analysis
o Environment
o Industry
o Management
o Business
o Financial
o Cash flow